Copywriting, Customer Analysis, Funnel Audit
Using our conversion-oriented approach, we created a new long-form landing page for Hooked on Phonics. Even while using non-optimized design, the new page produced a 24% decrease in cost of acquisition and 31% increase in purchase conversions (and it’s been winning for over 3 years).
(We also revamped the homepage of their main website!)
Strategy, Copywriting, Ux updates, design
Using our conversion-oriented approach, we created a new dedicated landing page to direct traffic to instead of the homepage. These updates contributed to a 440% increase in their conversion rate.
STRATEGY, COPYWRITING, UX UPDATES, DESIGN
Using our conversion-oriented approach, we created a new dedicated landing page to direct traffic to instead of the homepage. These updates contributed to a 440% increase in their conversion rate.
Copywriting, Customer Analysis, Funnel Audit
Focused on creating sustainable, low-cost growth, we took over the user-facing growth efforts for RallyPoint. Conducting a deep-dive of their analytics, drop-off points, and customer psychology, we took them from ~400k registered users to over 1.3M in about 12 months, with an average CAC under $1 and an average CPC of $0.05.